Bright Now Podcast Show Notes 

EPISODE 15 - Creativity: How to Promote Creativity at Home
Episode Date: 8 October 2019; (Season 3, Episode 2)

Description: How can you take your child’s creative spark and make it burn even brighter? Matthew Worwood, Associate Director of the Digital Media & Design Program and Assistant-Professor-of-Practice at the University of Connecticut joins host Jonathan Plucker to discuss the strategies that parents can employ in order to help encourage, foster, and increase creativity in their children.

Resources Mentioned During the Episode: Resources mentioned in this episode include Matt’s blog,, and his latest film, Schooling for a Digital Culture (free via Amazon Prime). Matt also shared several creative activities he’s done with his family and students in local schools:

The Big and Powerful Storm (a super short story)
TRAVEL: Battle of Trafalgar
TRAVEL: Stop, Look, & Listen (road safety video Matt mentioned in the episode)

Resources for Additional Information: Sharing a resource does not imply an endorsement. While we make every effort to only provide information for and links to reputable sources, we advise comparing recommendations across a variety of additional sources.

Sir Ken Robinson’s TED talk on creativity and schools is arguably the most famous talk on creativity, at least as it relates to students and schooling. A related video: Can Creativity Be Taught?

Ron Beghetto is a professor at Arizona State who routinely provides fresh perspectives on creativity: The Paradoxical Nature of Creativity.

Both editions of James Kaufman’s Creativity 101 provide a comprehensive, accessible overview of what we know (and don’t know) about creativity.

Teresa Amabile, currently a professor at the Harvard Business School, is a pioneer in the psychological study of creativity. Her interview on Creativity and Motivation provides a good overview of her seminal work.

Host Jonathan Plucker’s book on creativity and innovation: Creativity and Innovation: Theory, Research, and Practice.

Questions to Ponder

  • As teachers and parents, how do we actively encourage creativity? For example, when a child offers a unique, sincere perspective, how do we explicitly value or devalue it? How do we implicitly value or devalue it?

  • How are we modeling pro-creativity behaviors? Are we inadvertently modeling behaviors that are anti- creativity?

  • What strategies can we use to allow students to practice creative articulation, the process by which creative people and teams share their creativity, often with the goal of convincing others that their work is creative?

  • How does our interaction with technology as adults differ from how our children and students interact with technology? In what ways do we and our “digital natives” view technology similarly?

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The Bright Now is produced by Jonathan Plucker, Tracey Gaughran, and Tricia Schellenbach. Audio production by the team at Clean Cuts, a Three Seas company. Special thanks to CTY’s interim executive director, Dr. Amy Shelton. Bright Now is underwritten by the Johns Hopkins Center for Talented Youth.  

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